From zero to MVP — and beyond

We build, launch and scale your product — with a senior team you actually talk to.

Design, development, marketing and production-grade infrastructure under one roof. Any app or game — from a first idea to a live MVP with automatic scaling and analytics, then ongoing support. A dedicated account manager and project manager work with you face to face.

25M+
Peak users reached
100%
Source code is yours
Auto
Scaling & analytics
$2K
Full product team, per month
One partner, the whole stack

Everything it takes to ship a product — and keep it running.

Games, mini-apps, consumer products, internal tools — whatever needs building. We take it from a blank page to something real people use every day, then keep it running and growing.

Design

Product, UX and art direction with an AI-assisted 2D/3D pipeline — brand, screens and assets ready for the store.

Development

Full-stack engineering for any app or game. Clean, maintainable code you own outright.

Marketing

Growth, launch and Tier-1 ambassador deals — getting your product in front of the right audience.

Infrastructure

Our production platform with automatic scaling, analytics and monitoring baked in — or your own, your call.

How we work

A clear, human process — three steps to get moving.

No black boxes, no bots pretending to be a project team. You always talk to the people building your product.

01

We listen

We sit down with you, get to the bottom of what you actually need, and ask the questions that matter. No pitch decks yet — just understanding your business.

02

We propose

We come back with a concrete commercial proposal: exactly what we can build for you, scoped to your goals and budget — no generic templates.

03

We build & support

A subscription with a dedicated account and project manager. We ship your MVP, host it with auto-scaling, and keep improving it.

Our build platform

From Figma to a published Android app — automatically.

We've built our own platform that turns a design straight into a real, installable Android app. It's how we ship fast without cutting corners, and how we keep your cost down: it automates the repetitive work so our team can focus on what actually makes your product good.

Figma to app

Screens designed in Figma are turned directly into the app — no slow, error-prone hand-rebuilding of every layout.

A real installable app

The output is a proper Android app you publish to the stores — not a bookmark to a website. It runs on a fast embedded runtime today, with fully-native rendering on our roadmap.

Payments built in

Integrated with the payment systems of each platform — RuStore, VK and Telegram — so your product can charge and earn from day one, with Robokassa integration coming next.

Localization ready

Multi-language support out of the box, with clean fallbacks — reach new markets without a rebuild.

High-performance graphics

A WebGL graphics layer with custom shader support keeps everything running smoothly, with console-grade visual effects — plus built-in Spine skeletal animation for rich, characterful motion.

Analytics & scaling ready

Every build ships pre-wired for analytics and our auto-scaling backend — measurement and growth headroom from the start.

Hosting & scaling

Production-grade infrastructure, ready on day one.

By default we host your product on our own platform — proven on live projects. Traffic spikes? It scales itself up. Quiet night? It scales back down and saves you money.

  • Automatic scaling at every layerPods, workloads and the database scale to match real demand — no manual firefighting.
  • Analytics & reporting built inLive dashboards and reporting on every project, so decisions are based on real numbers.
  • Automated CI/CDShip changes safely and repeatedly. We automate everything we can to lower your cost — and keep doing so.
  • You own the source codeNothing is our hostage. Grow big and move to your own infrastructure, fully independent of us, whenever you like.
Compute
Managed Kubernetes cluster
Self-healing, horizontally auto-scaling workloads
Data
Distributed SQL database
Elastic capacity that grows with your traffic
Analytics
Search & dashboards
Event analytics and reporting out of the box
Delivery
Object storage + CDN
Fast asset delivery, close to your users
Auto-scaling — capacity follows demand
Why Alfa Catalyst Labs

An individual approach. Real people. No false promises.

Complex businesses need complex software and infrastructure — and experienced people who understand them. We pair sensible automation with a senior team that stays accountable to you.

Individual approach

Every customer gets a dedicated account manager and project manager. We work with you face to face — not through a ticket queue.

People, then automation

We automate everything sensible to keep your cost down, and keep experienced people making the decisions that actually shape your product.

No lock-in

The full source code of your project is yours. It's not our secret. Go big, self-host, and become completely independent of us.

Moderation know-how

We've taken products through VK, RuStore and Telegram moderation first-hand. We know the requirements and the process, so your launch isn't a guessing game.

Built to scale

Auto-scaling and analytics aren't an afterthought. They're standard on every product we ship, from the first MVP.

End to end

Design, development, marketing and infrastructure from one team — from zero to MVP, then ongoing support.

Proof, not promises

Three products, live in production.

Two games and an AI photo studio — designed, built and running live on our own infrastructure, at real scale.

Game
DECKFORGE
Roguelike card battler · Cross-platform
Live in production

A roguelike deck-building card battler we designed, built and launched end to end — live across four platforms for real players.

  • 50K+ players · D1 50% / D30 12%
  • Avg. session 1h 6min · 4 platforms
  • Tier-1 ambassador deals
Mini-App
BOOMS
Crash & prediction · Viral Mini-App
Live in production

A viral crash-and-prediction Mini-App built for scale, handling real-money flow with a live ambassador programme behind it.

  • 25M+ peak users
  • 200K+ first-time depositors
  • 10+ Tier-1 collabs & ambassadors
App
LUMI
AI photo studio
Live in production

An AI photo studio that turns ordinary snapshots into polished, studio-quality portraits and edits. Designed and built from the ground up — proof our work reaches well beyond games.

Subscription tiers

Simple monthly subscription. Start small, scale when you're ready.

Every tier includes a dedicated team, our auto-scaling infrastructure and full source-code ownership. The exact scope is always tailored after our first conversation.

Growth
Custom
scoped to your product
More build capacity, marketing support and store launches as you scale up.
  • Everything in Launch
  • Faster iteration & more capacity
  • Marketing & growth support
  • Store moderation & catalog listing
  • Priority support
Talk to us
Scale
Custom
enterprise & independence
For products going big — including moving to your own dedicated infrastructure.
  • Everything in Growth
  • Dedicated / self-hosted infrastructure
  • Full independence & handover
  • Multi-platform releases
  • Deep, ongoing partnership
Talk to us

Tiers are a starting point — the final scope and price are always tailored to your business after our first meeting.

The people you'll work with

A senior team you'll actually work with.

You work directly with the founders and leads. Real experience, real accountability.

Roman Smirnov

Co-Founder & Marketing

15+ years in marketing and growth. Leads Tier-1 ambassador deals.

Alexander Galeev

Game Director

15+ years in game development, 12+ titles. Launched a 25M+ MAU mini-app.

Alexander Pogorelov

Art Director

17+ years in art direction and AI-assisted pipelines. 2D/3D generalist.

Andrei Kovrigo

Technical Director

20+ years in development. Co-founded 5+ companies.

Where we're headed

Roadmap — automating more, reaching further.

We keep automating the parts we can, to drive your cost down while keeping the individual approach — and we keep expanding where your product can live.

In progress

Xiaomi store

Actively in talks with Xiaomi to publish our products in their store — another major distribution channel for your app.

Next

iPhone (iOS) app

Bringing our apps to iPhone as well, so your product reaches users on every device.

Building

Automated marketing

Automating marketing workflows to lower cost and accelerate growth — without losing the human, tailored strategy behind them.

Let's talk about what you're building.

The first step is simple: a conversation. Tell us a little about your product, and we'll come back with exactly what we can build for you.

Prefer email? contact@alfacatalyst.com